UX reports and papers Gain industry and business insight Explore custom reports, papers, eBooks and more that offer a deep dive into design and technology challenges. Insights report: An assessment of HCP and medical affairs portals: Strategies for pharma leaders in 2025 (2025) Read about the changing pharmaceutical portal landscape—and learn about key improvements your pharma org can implement to keep up. Insights report e-Book: Building a successful omnichannel digital strategy for HCPs (2024) Get comprehensive guidance on building exceptional digital experiences in the pharmaceutical industry that improve HCP engagement, build long-term trust, and embrace innovation. E-book Downloadable Guide: 6 Considerations for better UX in 2024 (2024) Get a modern perspective on how UX and customer experience will evolve in 2024—and where your digital strategy should follow suit. Trends report Insights Report: Digital accessibility as a competitive edge for Insurers (2023) Browse data collected in partnership with Crownpeak on the accessibility maturity of the top 18 insurance sites in the U.S. Insights report Insights Report: Modern HCP portal strategies for pharma leaders (2022) Read about how the top U.S. biopharmaceutical companies have improved their HCP portals since our first report—and learn more about the most cutting-edge approaches to HCP engagement. Insights report Insights Report: An Assessment of HCP Portals today (2021) Explore the data on how the top 20 U.S. biopharmaceutical companies share medical information online with HCPs. Insights report